Client Marketing Account Manager – Heroic Media (Austin or Dallas, TX)

Fundraising, FT Employee
Heroic Media (Austin or Dallas, TX)

JOB TITLE: Client Marketing Account Manager – Austin or Dallas, Texas

The Client Marketing Account Manager is responsible for planning, managing and reporting on Internet marketing campaigns. Additionally, this position is responsible for maintaining a positive customer service relationship with client marketing partners.The Client Marketing Account Manager will execute clerical duties as assigned by the Director of Marketing, Research and Communications. This position could be located in our Austin or Dallas, Texas offices and requires occasional travel.


Paid Search Marketing Campaigns:
– Manage client inquiries and proposals
– Design, develop, and manage PPC campaigns; including account structure, keyword research, bid strategies and
management, ad copy writing and other core PPC capabilities
– Provide analysis of existing PPC campaign performances and devise actionable optimization insight for recommendations and strategies to align with our client objectives
– Partner with Director of Marketing to define successful KPIs, and produce and deliver successful campaign performance reports
– Prioritize between dozens of opportunities to choose the most important tasks
– Remain current with industry trends, while continually leveraging new tools and industry best practices to boost efficiency of campaigns

Internal Operations and Account Customer Service:
– Client marketing customer service and invoicing
– Regular client call reporting (lead generation/responses to Call for Help media campaigns)
– Regular internal reporting
– Media licensing tasks as assigned
– Research projects as assigned

1. A passion for the mission and vision of Heroic Media
2. 1-2 years of Paid Search experience, including;
– Experience working with analytical software (i.e. Google Analytics, WebTrends, Omniture)
– Experience using offline PPC management tools; preferred (i.e. Google AdWords Editor, Microsoft Bing Ads Editor,
Yahoo! Search Marketing Desktop)
– Knowledge of third party bid management tools; preferred
– Google AdWords and Google Analytics Certified; preferred
– Experience implementing Facebook PPC
3. Bachelor’s degree required; preferably in a related field
4. Strong proficiency with Microsoft Excel (i.e. formulas, if statements, pivot tables, formatting).
5. Experience with Salesforce or similar Cloud-based CRM is a plus
6. Strong verbal, interpersonal, written, and listening communication skills, with ability to communicate information concisely and
professionally with internal and external audiences and customers
7. Creative, analytical and takes initiative, along with a strong attention to detail
8. Ability to work self-directed, under pressure, meet agency deadlines, manage multiple projects simultaneously, and review and
analyze data
9. Ability to collaborate and effectively participate in a multidisciplinary team environment
10. Demonstrated experience in working with sensitive information and ability to maintain confidentiality
11. Eagerness to learn new skills and assume additional duties as assigned

This is a full-time position (40 hours/week) from 8a-5p with occasional projects beyond normal hours. Company assisted health insurance benefits are available. Company holiday, vacation and sick time are included. Pay will be commensurate with experience.

Heroic Media is an international, faith-based non-profit organization that utilizes media to connect women with hopeful alternatives to abortion and build a culture of Life. We are small in structure with a global reach, requiring team work, flexibility and superior organizational skills among our staff. We are an equal opportunity employer headquartered in Austin, Texas. (0) (8250 Posts)

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